YeaH1 Relaunches "Anh Trai Vuot Ngan Chong Gai," Expecting to Drive Revenue in the Second Half of the Year

The Investor E-magazine - The show "Anh Trai Vuot Ngan Chong Gai 2026" is expected to contribute to YeaH1's talent segment revenue in the second half of the year. Concurrently, after the show concludes, the production unit also expects to launch another successful concert series, mirroring the success of the first season.

On the afternoon of June 22, YeaH1 Group held a press conference to announce the return of the show "*Anh Trai Vuot Ngan Chong Gai 2026".

At the press conference, the producer revealed key format changes for the new season. Accordingly, "Anh Trai Vuot Ngan Chong Gai 2026" is designed with higher competitiveness and drama. X-Part and X-Song will become consistent elements throughout the journey, contributing to creating new challenges for the Anh Tài members.

Notably, the 2026 season will for the first time honor the title of "Commander" after each public performance round. This title is awarded to the most outstanding Anh Tài based on actual scores and studio on-site influence, promising to create highly dramatic ranking chases.

According to the YeaH1 representative, the show gathers 34 Anh Tài from diverse generations and artistic fields. "Anh Trai Vuot Ngan Chong Gai 2026" features a highly competitive new format, while opening up more space for artists to fully express their personal capabilities.

This year's competition journey is concretized through 7 major stages, including the Reunion stage, 5 public performance rounds, and the Grand Finale. All are built into a musical storytelling journey, fully reflecting each milestone of maturity as well as the deep inner world of a man.

Growth Driver for the Second Half of the Year?

YeaH1 once achieved resounding success with the first season of "Anh Trai Vuot Ngan Chong Gai" in 2024. Beyond drawing immense attraction during its broadcast, the show also initiated a continuous series of 9 concerts between 2024 and 2026. Through this, the show significantly contributed to the group's outstanding business results over the past two years.

Mrs. Ngo Thi Van Hanh, CEO of YeaH1, shared at the Annual General Meeting of Shareholders (AGM) in April that "Anh Trai Vuot Ngan Chong Gai 2026" is one of the group's key programs for 2026 and subsequent years.

"This is a project in which we place high expectations, and it has also received great attention from the audience. Certainly, after the Gai Home Concert, we will return to you with Class 26 after we graduate from Class 24," Mrs. Hanh shared.

Regarding sponsors, at the press conference, the group announced that "Anh Trai Vuot Ngan Chong Gai 2026" is accompanied by Techcombank as a co-investor, along with several other sponsoring brands such as Jollibee Vietnam, Bia Ha Noi...

In 2026, YeaH1 sets a revenue target of VND 1,650 billion and a consolidated post-tax profit of VND 105 billion. In the first quarter, the group recorded VND 208 billion in revenue—the lowest level in nearly two years—and post-tax profit reached VND 14.7 billion. Thus, the enterprise has completed 12.6% of its revenue plan and 14% of its annual profit plan.

Speaking about the revenue plan, Mrs. Le Phuong Thao, Chairwoman of the Board of Directors of YeaH1, stated that this year the group plans to organize about 4-5 concerts, down from the 8 concerts implemented in 2025. However, the decline in concert segment revenue will be offset by talent revenue.

According to Mrs. Thao, in 2026, YeaH1 will deploy two television programs. In particular, "Anh Trai Vuot Ngan Chong Gai 2026" with the participation of 34 artists is expected to contribute significantly to the alent segment revenue. In addition, the group also expects growth from MangoPlus and booking activities on the 1Creators platform, where media agencies connect with KOLs and KOCs to serve advertising and communication campaigns.